Alappuzha beach festival is a famous event organised as part of new year celebration. It's organised as an annual event in every year. Thousands of people gathers in the event includes from other district. Kerala's first international sand art festival and competition held on April 26-2015 in Alappuzha beach. Many national and international sand artists participated in event. The state tourism department and the Alleppey Foundation has jointly organised the event.. An international sand art competition, titled Sand Art Festival Alleppey (SAFA), is being jointly organised by the Tourism Department and the SAFA Foundation from April 18 to 26. The logo of the art festival was launched by K.C. Venugopal, MP, at a function held here on Saturday. According to Mr. Venugopal, the festival will feature a competition for professional sand artists. A total of 10 teams, including two foreign teams, will be selected for the competition among the applicants. Besides, a painting art gallery, sand art workshop and consumer exhibition are also expected to be organised during the course of the 9-day festival. Helicopter ride and bike stunt facilities will also be arranged as part of the event. Over 2 lakh visitors are expected by the organisers to throng the beach on the days of the event.